Founder, Jennifer Dayan

Founder, Jennifer Dayan

I Found A Secret is the premier online destination for trend advice, shopping, and personalized styling tips. Founded in 2011 by renowned stylist, Jennifer Dayan, I Found A Secret offers our clients a unique shopping experience, with specially curated pieces that serve & enhance your individual style. 

Our team of stylists scour the globe, bringing you the latest fashion & inspiration for your lifestyle. Whether you're preparing for a board meeting, a well deserved vacation, or a night out on the town...we've got you covered. 

DO MORE THAN SHOP! BE INSPIRED, TRY NEW TRENDS, ASK FOR ADVICE, CREATE AND UNDERSTAND YOUR INDIVIDUAL STYLE WITH           I FOUND A SECRET.